It may come as a shocker, but I am not so galvanized when I am asked to design logos or brand images (I'm more into illustration and motion design), so I only take a brand design job if I know I'm going to enjoy it. 
In this case, working on 'NON' was so much fun. Non - la solita vineria, is a new winery in Milan, opened by 
a smart, young team of people that already had a very clear idea in mind about the artistic direction they wanted to go with, I just helped them carving out those ideas (from the naming to the toilet board, like literally).
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